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Home/Industries/Clinics
For clinics and medical centres

Bitrix24 CRM for clinics where enquiries become appointments

WhatsApp, Instagram and phone enquiries in one queue, answered in minutes. Reminders cut no-shows, and the owner sees revenue by doctor and channel.

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Bitrix24 Gold Partner• –30% no-shows after WhatsApp reminders at a dental clinic• Dubai Silicon Oasis
mockup → real screenshot
CRM · Deals · Secondary sales
+ DealSource: Property Finder, Bayut, WhatsAppKanban
New lead14
2BR · Dubai Marina
AED 2,450,000
Property Finder
Studio · JVC
AED 720,000
Bayut
Villa · Arabian Ranches
AED 6,900,000
WhatsApp
Contacted9
1BR · Business Bay
AED 1,350,000
Priya S.
3BR · Downtown
AED 4,100,000
James W.
Viewing6
2BR · Palm Jumeirah
AED 5,200,000
Trakheesi ✓ · Thu 16:00
TH · Dubai Hills
AED 3,800,000
Elena K.
Offer4
2BR · Creek Harbour
AED 2,050,000
Ahmed R.
Form F2
1BR · DIFC
AED 1,600,000
Form F signed
Appointment confirmed · reminder 24 h before
What we fix

Three gaps between enquiry and visit

Enquiries go untracked

Patients write on WhatsApp and Instagram at night. In the morning, the receptionist answers some and loses the rest.

Every enquiry becomes a lead with a source and an owner. A template reply goes out at once, and the manager sees who has not been answered.

No-shows and empty slots

Patients forget appointments. The clinic learns about it when the chair is empty.

WhatsApp reminders 24 h and 2 h before the visit, with a one-tap confirmation. Cancelled slots go to the waiting list.

No picture of marketing

Money goes to Instagram and Google ads, but nobody knows which channel brings paying patients.

Revenue by channel, doctor and service on one dashboard. Call tracking links each visit to its source.

Patient journey in the CRM

From enquiry to repeat visit

What the system does on its own at each stage.

01

Enquiry

WhatsApp, Instagram, calls and website in one queue.

Auto: capture + reply
02

Consultation booked

Doctor and slot chosen; confirmation sent on WhatsApp.

Auto: confirmation
03

Reminders

24 h and 2 h before the visit, with a confirm button.

Auto: 2 reminders
04

Visit

Treatment plan and estimate attached to the patient card.

Auto: documents
05

Payment

Invoice and insurance status tracked.

Auto: invoice
06

Follow-up

Check-up reminder and review request after treatment.

Auto: recall + review
Integrations

Connected to how patients reach you

Each integration below is scoped in the spec: included in the MVP or added as a module.

Bitrix24 Eccentrio Search employees, documents, deals… 10:42 Working day ▶ AP
Feed
Messenger3
Collabs
Calendar
Documents
CRM12
Contact Center2
Telephony
Tasks and Projects5
BI Builder
Automation
Employees
Deal #4821 General Products History Save
2BR · Marina Gate · Rahul Mehta
Viewing
About deal
AmountAED 2,450,000ClientRahul MehtaPhone+971 50 ••• 4417SourceProperty FinderListingPF-2081 · Marina Gate 2Trakheesi7114••••26 · valid till 03/2027ResponsiblePriya SharmaViewingThu, 11:00
RM
Rahul Mehta
WhatsApp · via Contact Center · Open line “Sales EN”
Priya Sharma answering
Lead from Property Finder · PF-2081 · 09:40
Hi, is the 2BR in Marina Gate still available? 09:41
Hi Rahul, yes it is. I can show it today at 16:00 or tomorrow at 11:00. 09:44 ✓✓
Tomorrow 11:00 works. Is parking included? 09:46
Yes, one covered space. Booked you for Thu 11:00, see you at the lobby. 09:47 ✓✓
Stage changed to Viewing · reminder sent to client 24 h before
Type a message · Templates: Viewing confirmation ▾

WhatsApp Business API

Shared clinic number, templates, chat in the patient card.

IG

Instagram and Facebook

Direct messages and comments become leads.

Licensed telephony

e&/du number over SIP, legal call recording.

CAL

Doctor calendars

Slots per doctor and room, synced with the front desk.

HIS

Clinic management system

Patient and appointment data exchanged with your HIS or practice software.

PAY

Payments and insurance

Invoices, payment links and insurance status on the card.

Clinic package

Growth for clinics

For 10–50 users
6–8 weeks to MVP
  • ✓Patient pipeline from enquiry to recall
  • ✓WhatsApp API and Instagram inbox
  • ✓Appointment reminders and waiting list
  • ✓SIP telephony with call tracking
  • ✓Revenue by doctor, service and channel
  • ✓Patient data stored under UAE health data rules
  • ✓Monthly care and growth

Price and deadline are set in the spec. Then monthly care. See what's included ↓

Start with an audit
Case · dental clinic, 4 chairs

No-shows down 30% with WhatsApp reminders

–30%
no-shows
4 min
first reply, was next morning
5
weeks to MVP

Task: night-time WhatsApp and Instagram enquiries were answered the next day or lost. What we did: Bitrix24 Standard, WhatsApp API, Instagram inbox, reminder automation, revenue dashboard.

Ask for the full case in WhatsApp →
After launch

MVP is the start. Then we work on the numbers.

We are not a setup shop. After launch we look at response time, lost leads and conversion by stage, then change the CRM so the numbers move. A named consultant who knows your setup does it every month.

Monthly fee, cancel any month.

Ask about the care plan

Named consultant

One person who knows your portal, answers in WhatsApp within your SLA.

Changes included

A monthly budget of hours for new stages, fields, automations and templates.

Onboarding new staff

Access, roles and a training session for every new hire.

Metrics and conversion

Response time, lost leads and conversion by stage every month, with the changes we propose.

Updates and integrations

Bitrix24 releases, WhatsApp API and portal connector changes handled for you.

Licence management

Renewals, plan changes and seat counts tracked so nothing lapses.

With AI

Voice AI agent for first calls

Answers calls 24/7 in Arabic and English, books a consultation into the doctor’s calendar and sends a WhatsApp confirmation, over your licensed number.

About CRM + AI →
FAQ for clinics

Before you decide

No. Bitrix24 handles enquiries, appointments, reminders and marketing. Medical records stay in your clinic system; we exchange patient and appointment data.

The cloud is hosted in the EU. If your licence requires data in the UAE, we deploy Bitrix24 On-Premise on UAE servers.

Yes. Each doctor and room gets a calendar; the front desk books into free slots and the patient gets a WhatsApp confirmation.

Yes. Templates go out in the patient’s language: Arabic, English or Russian.

An MVP in 4–8 weeks after the spec. The deadline is written into the spec after the pre-project.

The MVP is the start. On a monthly care plan a named consultant tracks response time and conversion, fixes what leaks and builds the next stage. Cancel any month.

Free 20-min call

See a clinic pipeline in 20 minutes

We'll show how enquiries become appointments and agree the next step: a pre-project with price and deadline.

Chat on WhatsApp +971 52 760 1340
Reply within 15 min · Sun–Fri 9:00–19:00 GST
or chat on WhatsApp →